Product Marketing Specialist

Company: Canon U.S.A., Inc.
Location: Melville
Posted on: June 22, 2022

Job Description:

US-NY-Melville Canon U.S.A., Inc.Requisition ID: 26292Category: MarketingPosition Type: Full-TimeOverviewThe Wholesale Channel Marketing team is seeking a talented, motivated, and creative Product Marketing Specialist to support our team with the marketing, product management, branding, and messaging efforts of our current and future solutions portfolio.This position is full time and offers a hybrid work schedule requiring you to be in the office Mondays and Wednesday and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs. Responsibilities- Supporting product management and sales support activities for software solutions related to digital imaging equipment (office printers/copiers) including assisting in the development of the marketing collateral, tracking and monitoring market activities, and direct field support for sales channels. Must be detail-oriented and deliver on-time performance to meet key objectives.- Primary Wholesale Channel Marketing contact for South region. Work closely with field sales and sales planning to drive customized marketing and program efforts. Act as a liaison and facilitate communication between the Wholesale Channel Marketing team and the region. Attend and participate in major regional meetings and events. Report back to the Wholesale Channel Marketing team on market conditions.- Supporting the sales organization with requests and product questions that often require product research and testing. Must have at least a moderate level of technical knowledge with an aptitude to understand and communicate technical aspects of our products, including those related to security.- Preparing and delivering content and demonstrations for training events, field web meetings, and dealer presentations. Must be able to clearly articulate product strategies and value propositions to internal sales, dealers, and customers.- Identifying customer needs (both end user and channel partner) and facilitating the alignment of marketing messages and deliverables with these needs.- Interacting directly with internal and external resources to identify new marketing opportunities. Working on the planning and implementation of projects that support the marketing function. QualificationsPLEASE NOTE: We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor.- Bachelor's degree in a relevant field or equivalent experience required, plus 3 to 5 years of related experience.- Experience in a sales and/or marketing position supporting industry specific products.- Must be detail-oriented and deliver on-time performance to meet key objectives.- Must have at least a moderate level of technical knowledge with an aptitude to understand and communicate technical aspects of our products, including those related to security.- Must be able to clearly articulate product strategies and value propositions to internal sales, dealers, and customers.- Strong project management skills required.- Domestic travel may be required 3-5 times a year.The Company will not pursue or support visa sponsorship for this position. Company OverviewAbout our Company - Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $30.4 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2020--- and is one of Fortune Magazine's World's Most Admired Companies in 2020. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. ---Based on weekly patent counts issued by United States Patent and Trademark Office. All referenced product names, and other marks, are trademarks of their respective owners. Canon U.S.A., Inc. offers a competitive compensation package including medical, dental, vision, 401(k) Savings Plan, discretionary profit sharing, discretionary success sharing, educational assistance, recognition programs, vacation, and much more. A more comprehensive list of what we have to offer is available at We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor. We are an EEO/AA employer. Minority/Female/Individuals with Disabilities/Protected Veterans.If you are not reviewing this job posting on our Careers' site , we cannot guarantee the validity of this posting. For a list of our current postings, please visit us at .#CUSA Workstyle DescriptionHybrid - This position is full time and offers a hybrid work schedule requiring you to be in the office two company designated days a week and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs. Posting Tags#PM19 #CUSA #LI-BH1 #LI-HYBRIDPI181098011

Keywords: Canon U.S.A., Inc., New Haven , Product Marketing Specialist, Other , Melville, Connecticut