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Publicist, Yale University Press

Company: Yale University
Location: New Haven
Posted on: June 10, 2021

Job Description:

Essential Duties

  1. Manages all stages and aspects of publicity strategies or campaigns for 100 plus select titles per year. 2. Creates innovative, effective, accurate press materials and up-to-date media lists, with goal of securing national, regional, and local media placements across all platforms - print, broadcast, and online-only. 3. Manages galley or advance mailings as well as review-copy mailings to media contacts. 4. Manages author and publishing-partner relations for select campaigns, acting as liaison between relevant institutions, booksellers, event venues, and/or YUP departments. 5. Creates compelling story ideas, excerpt selections, features narratives, and interviews content, with goal of obtaining feature coverage, interviews, profiles, and other media coverage for YUP authors and books. 6. Responds to media requests and manages relationships with media sources. Pursues coverage creatively and aggressively, with effective follow-up and follow-through. 7. Manages title campaign updates, including distribution of reviews and quotes. 8. Supplies digital visual content to media as appropriate, including author photos, jacket images, and interior illustrations, within copyright guidelines. 9. Works to amplify effectiveness of media placements through social media channels. 10. Initiates and maintains strong working relationships with new media outlets and contacts, both in traditional print and broadcast media as well as online-only platforms. 11. Coordinates with authors and YUP Sales Department to enhance sales opportunities at lecture venues or book talks. 12. Manages title campaign updates, including review/quote distribution. 13. Maintains accurate title budgets, including timely processing/coding of invoices. 14. May perform other duties as assigned.

Required Education and Experience

Bachelor's Degree in English, Journalism, Communications, or related field and three years of book publicity or public relations experience or equivalent combination of education and experience.

Background Check Requirements

All candidates for employment will be subject to pre-employment background screening for this position, which may include motor vehicle, DOT certification, drug testing and credit checks based on the position description and job requirements. All offers are contingent upon the successful completion of the background check. Please visit for additional information on the background check requirements and process.

Position Focus:

Plans and executes entire publicity strategy for select YUP titles: art and architecture, trade, scholarly and academic, and/or paperback reprints, as seasonally appropriate. Manages author and publishing- partner relations for select campaigns. Represents YUP to select media and museum partners, including initiating, developing, and maintaining strong business relationships with editors, producers, and critics across a range of media outlets.

Preferred Education, Experience and Skills:

Master's Degree. Contacts in publishing and/or art media worlds or with other influencers. Experience in the following: Adobe Acrobat or Creative Suite, with a range of Internet search engines and portals as research tools, and with Cision and/or Publicity Assistant. Understanding of copyright relating to media usage of YUP books.

Posting Disclaimer

The intent of this job description is to provide a representative summary of the essential functions that will be required of the position and should not be construed as a declaration of specific duties and responsibilities of the particular position. Employees will be assigned specific job-related duties through their hiring departments.

Affirmative Action Statement:

Yale University considers applicants for employment without regard to, and does not discriminate on the basis of, an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Yale discriminate on the basis of sexual orientation or gender identity or expression. Title IX of the Education Amendments of 1972 protects people from sex discrimination in educational programs and activities at institutions that receive federal financial assistance. Questions regarding Title IX may be referred to the University's Title IX Coordinator, at, or to the U.S. Department of Education, Office for Civil Rights, 8th Floor, Five Post Office Square, Boston MA 02109-3921. Telephone: 617.289.0111, Fax: 617.289.0150, TDD: 800.877.8339, or Email:

Keywords: Yale University, New Haven , Publicist, Yale University Press, Other , New Haven, Connecticut

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